Advancing Human Flourishing
We invest time and capital in technology that helps humans thrive. Our thesis is grounded in psychology's understanding of what people fundamentally need — and we build companies that address those needs at scale.
The Human Flourishing Framework
Our investment thesis is grounded in Maslow's hierarchy and modern psychology. Humans have fundamental needs that follow a progression — and the best companies build products that help people advance through this hierarchy.
Foundation→Higher Purpose
Survival
Physiological
The foundation of all human needs. Without these, nothing else matters. These keep the body alive and functioning.
Security
Safety
Once survival is stable, we seek protection and stability. Predictability and freedom from fear become priorities.
Connection
Love & Belonging
Humans are social creatures. We need to feel accepted, loved, and part of something larger than ourselves.
Achievement
Esteem
After feeling connected, we seek respect, confidence, and mastery. We want to feel capable and valued.
Growth
Self-Actualization
The desire to become your full potential. This is highly individual—what fulfills one person may not fulfill another.
Transcendence
Beyond Self
A level beyond personal fulfillment. Seeking meaning through helping others and contributing to something larger.
Why This Matters for Investment
Companies that address fundamental human needs have durable demand. By mapping our portfolio to this framework, we ensure we're building products people genuinely need — not just want. This creates sustainable businesses with real impact.
Portfolio Mapped to Thesis
Each portfolio company addresses specific aspects of human flourishing. Here's how our investments map to the hierarchy.
Survival
Physiological
Security
Safety
Connection
Love & Belonging
Achievement
Esteem
Growth
Self-Actualization
Transcendence
Beyond Self
Find Your Focus
Use our assessment tool to identify which areas of human flourishing need attention. Discover which portfolio companies might help.
Partner With Us
Building something that helps humans flourish? We'd love to hear about it. Let's explore how we can work together.
Get in Touch