Business Strategy
Comprehensive business plan and strategy for 1meg
Brand Overview
1meg = 1,048,576 bytes = 1 Megabyte
Technology knowledge, one megabyte at a time. Deep dives into the science behind computing, from bits to distributed systems.
Brand Positioning
- Differentiation: Science-first approach vs. "how-to" tutorials
- Voice: Authoritative but accessible, explains the "why" not just the "how"
- Target: Engineers, students, and curious technologists who want depth
Core Content Pillars
Computer Science
Algorithms, data structures, computational theory, programming paradigms
Infrastructure
Networking, cloud computing, distributed systems, containers
Security
Cybersecurity, cryptography, secure architectures, threat modeling
Revenue Streams
1. Advertising (Primary - Passive)
| Channel | Type | Est. RPM | Notes |
|---|---|---|---|
| Google AdSense | Display ads | $2-8 | Technical content has higher CPMs |
| Programmatic | Premium placements | $5-15 | Tech advertisers pay premium |
| Direct sponsors | Sponsored content | $500-2,000/post | Enterprise tech companies |
2. Consulting Services (Secondary)
| Service | Duration | Price Range |
|---|---|---|
| Architecture Review | 2-4 hours | $500-1,000 |
| Technical Strategy | Half day | $1,500-2,500 |
| Implementation Guidance | Full day | $2,500-4,000 |
| Ongoing Advisory | Monthly retainer | $2,000-5,000/mo |
3. Affiliate Products (Tertiary)
- Hardware: Servers, networking equipment, development machines
- Software: Cloud services, dev tools, security solutions
- Books/Courses: Technical books, online learning platforms
4. Future Revenue (Long-term)
Online Courses
- • Deep-dive technical courses
- • Certification prep materials
- • Hands-on lab environments
Premium Content
- • Subscriber-only deep dives
- • Early access to articles
- • Private Q&A sessions
Content Strategy
Content Types & Cadence
| Content Type | Frequency | Purpose | SEO Value |
|---|---|---|---|
| Pillar guides | 1/month | Comprehensive topic coverage | High - evergreen |
| Technical deep-dives | 2/month | In-depth explanations | High - long-tail |
| News analysis | Weekly | Current events + insight | Medium - timely |
| Product reviews | As needed | Monetization opportunity | Medium |
SEO Strategy
Target Keywords
- • "How [technology] works" (educational intent)
- • "[Technology] explained" (beginner-friendly)
- • "[Technology] architecture" (professional intent)
- • "[Technology] vs [alternative]" (comparison intent)
Growth Strategy
Phase 1: Content Foundation (Current)
- • Build out core topic pillars
- • Establish consistent publishing cadence
- • Optimize for technical SEO
- • Set up analytics and tracking
Phase 2: Audience Building
- • Launch newsletter
- • Cross-post to dev communities (HN, Reddit, Dev.to)
- • Guest posting on established tech blogs
- • Build backlink profile
Phase 3: Monetization
- • Optimize ad placements
- • Launch consulting services
- • Develop affiliate partnerships
- • Introduce premium content tier
Phase 4: Scale
- • Launch online courses
- • Build contributor network
- • Explore enterprise partnerships
- • Consider spin-off properties
Website Structure
Current Pages
Home— Topic overview, featured content
Computer Science— CS fundamentals & theory
Networking— Network protocols & architecture
Cybersecurity— Security concepts & practices
Cloud— Cloud computing & services
Web Standards— Web technologies & specs
News— Tech news & analysis
Products— Recommended tools & gear
Consulting— Services & booking
Contact— Get in touch
Future Additions
Newsletter signup & archives
Course platform
Community forum
Resource library
Certification guides
Next Steps (Priority Order)
Build website with core topic sections
Set up AdSense and analytics
Write 10+ pillar articles per topic
Launch email newsletter
Set up consulting booking system
Create product recommendation pages
Build backlinks through guest posting
Optimize for featured snippets
Develop first online course
Launch premium subscription tier
Success Metrics
Monthly organic traffic
Average time on page
Newsletter subscribers
Ad revenue (RPM & total)
Consulting inquiries
Affiliate conversion rate
Domain authority score
Top 10 keyword rankings
Social shares per article
Return visitor rate